Weekly Roundup: Snapchat Changes the Ad Revenue Game

Happy Friday! The weekend is so close we can practically taste it. One of the more interesting pieces of news to come out this week is that Snapchat is making a bold move with regards to how it approaches ad revenue. Is that rumored IPO in the very near future? 

  1. Snapchat wants to keep the ad revenue from content supplied by others to its Discover section. All of it.
  2. Spurred on by its explosive growth, Instagram is now highlighting Stories in its Explore section.
  3. Facebook Live wants to make it easier for users to organize broadcasts. 

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